The Bajaj Auto CSR Report
The Bajaj Group has pre-independence roots, having been founded in the year 1926 by entrepreneur- philanthropist Jamnalal Bajaj when the struggle for freedom from the British Raj was at its height. Although Jamnalal Bajaj was a businessman, he had a strong moral compass and was devoted to the freedom struggle. He participated in various activities in step with the great leaders of our nation. In fact, he was so close to Gandhiji that the Mahatma took him under his wing and adopted him as his own. Bajaj’s close involvement with Mahatma Gandhi trickled down to the company’s values and penchant for corporate social responsibility. Long before CSR became mandatory, Bajaj Auto and the other companies in the group have been engaged in social welfare and Nation Building.
The corporate social responsibility at Bajaj Auto runs through the fabric of the automobile company. The leadership at the top has always been passionate about doing business for the greater good. This is reflected in their dedication to uplifting the poor and preserving the arts.
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